People
SO
Sam Ortega
Director, Field Operations · Northstar Retail Group
Northstar GroupProtected
Runs field execution for the two newly combined districts. Straight-talking, protective of store teams.
You also know Sam Ortega in Personal. Crossing over: name and title only.
Open that recordUpcoming meeting
Friday · 9:30 AM
Executive conversation
Open loops
Send the 30/60/90 outline
Clarify decision rights
Prior meetings
2 conversations
Last: September 4
Confirmed facts
Values field credibility over polished strategy.
Prefers concrete examples with measurable trade-offs.
Corrections
Regional scope is 14 markets, not 12.
Jon joined Northstar in 2019.
What Aigo learned
Lead with people systems, then connect them to operating outcomes.
Leave room for Maya to pressure-test the first 90 days.
Prior discussion themes
leadership benchregional autonomycustomer experiencefirst 90 days
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